← Proposal overview

Module 02 · Quotation

Investment & scope of work

Website revamp is complimentary with this plan.

The complete website design & build - plus your first year of domain & hosting - is included free when you proceed with the monthly marketing plan below.

A

Monthly · Marketing retainer

SEO - Search Engine Optimisation

Rank for high-intent local searches - “hair transplant Miraj”, “skin clinic Sangli”, treatment-specific terms.

  • Keyword strategy, on-page & technical SEO, Google Business Profile, local citations, monthly reporting
₹30,000per month

Google Ads - Management

Search & performance campaigns capturing patients actively looking for hair & skin treatment.

  • Campaign setup, landing pages, conversion tracking, ongoing optimisation & reporting
₹30,000per month

Meta Ads - Facebook & Instagram

Awareness, before/after showcases and lead campaigns to fill the consultation calendar.

  • Creative direction, audience targeting, lead forms, retargeting & reporting
₹35,000per month

AEO - Answer Engine Optimisation

Get surfaced inside AI assistants and answer engines (ChatGPT, Google AI, Gemini) and rich results.

  • Structured data, FAQ & entity optimisation, authoritative content built for AI citation
₹50,000per month

Total monthly investment

All four channels, fully managed, with monthly performance reporting.

₹1,45,000per month

Please note - paid marketing budgets (Google Ads, Meta Ads, etc.) are not included in the above fees. They are paid directly by the client to the platforms. A minimum preferred ad budget of around ₹15,000/month is recommended for meaningful results.

B

One-time · Website

Website Revamp - Design & BuildComplimentary

Complete redesign and rebuild of the current site into a premium, fast, mobile-first experience - starting from the approved home-page concept.

  • Home, About, Hair & Skin treatment pages, Results, Blog/Articles, Contact
  • Bilingual support (English / मराठी), WhatsApp booking & enquiry flow
  • On-page SEO structure, speed optimisation & analytics setup
  • 1 year domain & hosting included free
FREEincluded in plan
C

Annual · Maintenance (AMC)

Domain & Hosting - AMCFrom Year 2

Annual maintenance from the second year onward (Year 1 is free). Covers:

  • Domain & hosting renewals
  • Website security
  • Speed optimisation
  • SSL certificate
  • Technical maintenance
₹7,500per year

At a glance

How the engagement is structured

Website revampComplimentary - free with this plan
Domain & hostingFree for year 1 · ₹7,500/yr from year 2
Monthly retainerSEO + Google + Meta + AEO - ₹1,45,000/mo
Ad spendBilled separately, paid directly to Google / Meta

Note: the advertising budget paid to Google & Meta for running the ads is separate from the management fees above and is fully controlled by you. All prices are exclusive of applicable taxes (GST).

Questions on scope or pricing?

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Proposal by Webster Solutions